Data Sets & Variables

Lab 1 & 2

Instructor: Emma Marshall, JD, MA

Today’s Tasks

  • Lab 1 & 2:
    • Identifying & Measuring variables
    • Introduction to final project datasets
    • Introduction to SPSS & JAMOVI

The Research Process

  • MUST define within language/context of YOUR research
    • Look to what others have done

Identifying & Measuring Variables

Qualitative vs. Quantitative

  • All observations start as QUALITATIVE
  • Both are useful and legitimate
    • Can choose based on topic
    • OR Combine aspects of both

Qualitative Variables

Quantitative Variables

Quantitative Variables

  • You count discrete data
  • You measure continuous data

Discrete data

Continuous data

Practice: Survivor

Quantifying Behavior within the greatest game ever played…

Practice: Quantifying structure

Confessional: is when they sit there and talk to the camera one-on-one
  • Confessional count per episode → discrete var

Practice: Quantifying quality

IMDB score: user generated ratings of quality
  • User quality rating per episode → continuous var

Lab 1 & 2 Activities